Subtl Beauty is a makeup brand founded by Rachel Reid in 2019. The line was inspired by an experience most women have been through. Reid was in a new relationship and had been thinking what she would need when spending the night at her new boyfriend’s place. Her “just-in-case” bag turned into an overflowing not-so-subtle bag. This is when she had the innovative idea to create a line where all makeup items needed to create a day to night look would be able to be placed in one handy stack. Genius!
Subtl has just released of their Stak 2.0. stackable products including a jojoba-infused lip and cheek tint, concealers that compliment any complexion shade, blushes, highlighters, eyeshadows, and more. All new products include skin conditioning with ingredients like Bayberry Fruit Wax and Vitamin E. You can build your custom stack with the product’s phenomenal concept being an entire makeup routine in the palm of your hand, taking up minimal space. A convenience longed for by everyday women everywhere.
Priced at $14 for individual stack products The Stak 2.0 comes with revamped pods and packaging. It boasts a refillable design, utilizing only mono-material and innovative bezel technology, extending the packaging’s lifecycle. All products within the Stack 2.0 line are vegan, cruelty-free, paraben-free, and fragrance-free formulas.
“At Subtl Beauty, we believe in empowering busy individuals to embrace their natural beauty with simplicity and style,” says Rachel Reid, Founder and CEO of Subtl. “The Stak 2.0 is a testament to that belief, seamlessly fitting into the fast-paced lifestyle of on-the-go individuals, travelers, working professionals, and even beauty minimalists seeking a personalized and convenient makeup routine. Our goal is to provide high-quality, stackable solutions that enhance confidence and empower our customers to shine, without weighing them down.”
You can shop Subtl Beauty products directly from their website.
