Let’s Talk About 70’s Inspired Take on the Bob Everyone’s Obsessing Over
If you’ve been on social media lately, you’ve probably noticed a fresh haircut popping up everywhere, but you may not have known what it was called. Ladies and gentlemen, let me introduce you to the FOB. You’re probably more familiar with her older sister, the LOB, but she’s got next. FOB stands for Flipped Out Bob, and it’s the It Girl haircut everyone’s been trying out this season.
So, what exactly is the FOB, you ask? It’s a classic bob, with a playful twist. The ends are flipped out, channeling vintage ’70s baddie energy with a modern twist. It’s versatile enough to work on several different hair textures, so everybody’s trying to get a piece. The FOB works beautifully for people with straight, wavy, or loose curly hair because those looser patterns allow the ends to flip out and hold their shape with minimal smoothing. From Gigi Hadid to Lori Harvey, this style has the girls summoning their inner Charlie’s Angel.
Now, although most people could get a FOB, I wouldn’t say that they should get a FOB. At least not if you’re unwilling to do the maintenance. This is not a get-up-and-go situation. The cut does demand to be shown some love daily, and if you’re not ready for that, you’re not mature enough to pursue this relationship. Because the FOB is not ponytail-friendly, you’ll be committing to daily styling as soon as your dresses hit the salon floor.
Who is the FOB really good for? It works beautifully for people with straight to slightly wavy hair because those ends can flip out cleanly and hold their shape with minimal fuss. It’s also a fantastic option if you want a fresh cut that’s short but still lets you play with your hair. You can switch it up by tucking it behind your ears or adding cute clips. On the flip side, those with super curly or coarse hair might find this style harder to maintain without daily heat styling. And if your hair is super fine or thin, the FOB might not have the volume or bounce you’re hoping for unless you add some product and a bit of styling magic.
Getting the FOB right starts with a good stylist who knows how to shape the ends so they flip out naturally and look intentional. It’s not just about chopping the hair short; it’s about layering and texturizing it to get that Studio 54-worthy flick. Be sure to bring reference photos and be honest with your stylist about your lifestyle and how much time you can realistically spend on daily styling.
Styling your FOB is a daily ritual if you want to keep that perfectly flipped aesthetic. It can be achieved with a round brush and a blow dryer, a straightener, or a curling iron. But don’t forget to start with a good heat protectant to protect those tresses. To achieve a more relaxed look, adding texturizing spray or sea salt spray can give a more piecey, lived-in look. To maintain this floppy masterpiece, maintenance is key. You’ll want to book regular trims with your stylist every 6 to 8 weeks. This will keep the shape and make the cut easier to style.
The FOB is a Gen Z take on Farrah Fawcett’s iconic hairstyle, updated for 2025. Think shorter, sleeker, and not as much layering. It’s the perfect cut for anyone who loves showing a little personality without having to speak. This style can be taken to the next level by incorporating color. Whether it’s a beautiful base color, highlights, or strategically placed panels, you can really make this look your own. Are you down for a FOB, besties?
XOXO,
Your Beauty Bestie
