At this season’s New York Fashion Week, HOLD NYC continued to redefine modern fashion with its new collection. Since its founding in 2022, HOLD NYC has consistently delivered pieces that are as dynamic as the people who wear them; this latest collection was no exception. The designs focused on blending versatility with individuality, offering looks seamlessly transitioning across diverse settings—from casual to formal, day to night. Designed for all genders, identities, and expressions, HOLD NYC’s collection reaffirmed its mission to make everyone feel confident, cool, and comfortable, no matter the occasion.

With the sun as the lighting and a rooftop as the runaway, each look that followed was a testament to the brand’s commitment to inclusivity and versatility, offering styles for all genders, identities, and expressions. The garments seamlessly transitioned from vibrant colors to mixed muted tones. Proving that HOLD NYC understands the complexities of modern life in the city—where you might find yourself at a rave one minute and a Michelin-starred dinner the next.

The collection featured monochromes with the appearance of matching bouquets. Swim shorts were paired with polos, and all casual wear was paired with open-toed slides. HOLD NYC struck the perfect balance between being eye-catching and wearable. The garments embraced fluidity, with pieces that could easily be transformed for any environment. Jackets with a bare chest and swim shorts became nightlife staples, and a simple shift of accessories took swimwear to dinner party-ready chic.

An exceptional piece was the model in an orange and white zip-up polo and grey swim trunks. The formality of the polo paired with the casual swim trunk made it remarkable. A pop of blue open-toed sandals contrasted with the white bag carrying a bouquet of monochrome orange flowers, showing functionality and creativity.

The collection was not just about fashion but about functionality. The garments were designed to adapt to the wearer’s daily transitions, offering comfort and style. The room had undeniable energy as each model walked down the runway, reflecting the diverse, unapologetically unique spirit that defines the brand.

XOXO,

Your Fashion Bestie

Cover photo by Ruth Furman

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