Global sports brand PUMA and worldwide toy manufacturer, Jazwares, have recently unveiled the PUMA x SQUISHMALLOWS collection inspired by everyone’s favorite ultra-soft plush ever since the Squishamallows debut in 2017.
PUMA styles the world’s most popular plush personalities in this brand new colorful collection that is perfect for any day full of fun and playfulness. This exciting collection features various styles of footwear for any and all ages, as well as apparel pieces for the little ones including tees, hoodies, and shorts featuring your favorite Squishmallows characters. Each piece is inspired by fan beloved plush toys Cam, Lola, and Winston.
PUMA x SQUISHMALLOWS RS-X Cam
The PUMA x SQUISHMALLOWS RS-X is designed after the precious calico: Cam the Cat. These sneakers feature Cam’s colors in a pared back design alongside a Cam charm on the side and custom collab logo on the tongue inspired by the official Squishmallows plush tags. Not only do these shoes contain a cute custom charm, but also have the iconic Squishmallows hangtag artwork on the tongue complete with collector number.
PUMA x SQUISHMALLOWS Suede XL Winston
The Suede XL is a high-energy sneaker that is designed by the fan-favorite teal owl, Winston. The upper features Winston’s signature colors along with subtle nods to his love for mac and cheese at the heel. These shoes burst with personality, and feature a custom charm and the iconic Squishmallows hangtag artwork on the tongue complete with collector number.
PUMA x SQUISHMALLOWS Cali Lola
Inspired by Lola the unicorn, these fun-loving sneakers cannot be ignored. These kicks feature a bold pink and purple tie-dye pattern on the upper and the outer sole. In honor of Lola’s signature mane, these shoes have the addition of tufts of faux fur at the heel and sides. Just like the other unique sneakers, these shoes feature a custom charm and the iconic Squishmallows hangtag artwork on the tongue complete with collector number.
PUMA x SQUISHMALLOW Apparel
You can show off you love for Squishmallows from every angle in the PUMA x SQUISHMALLOWS apparel offerings. Each apparel piece is available in infant, preschool and youth sizes and include PUMA x SQUISHMALLOWS co-branded graphic tees, t-shirt dresses, shorts, two-piece sets and more for each of the shoe styles.
The PUMA x SQUISHMALLOWS collection retails for $28-$85 and is available starting March 15 on PUMA.com, the PUMA mobile app, the PUMA NYC flagship store and at Foot Locker and Kids Foot Locker. I hope to see you rock your favorite pair from this collection very soon!
XOXO,
Your Fashion Bestie
