Inspired by an Enchanted Forest
Tadashi Shoji, a global women’s formal wear and bridal brand known for its impeccable fit, trademark ease, and effortless femininity, debuted their Fall / Winter 2024 collection with IMG as part of New York Fashion Week. The digital-only presentation will launched on nyfw.com and www.tadashishoji.com. This collection was inspired by an Enchanted Forest.
In the heart of an enchanted forest, their Fall-Winter 2024 collection comes to life as a story spun from the threads of the woods. As the moon ascends, evening gowns and cocktail dresses take center stage, each piece becoming a chapter in this tale.
Intricate motifs inspired by leaves flourishing in the heart of the woods. Soft chiffon adorned with a forest print transports you to canopies of trees under a star-studded night sky. Floral embroidered dresses with hand appliquéd 3-D flowers add a touch of nature’s depth. Chenille embroideries evoke leaves rustling in the gentle breeze. With evening gowns, tea-length dresses, and cocktail looks priced between $300 and $700, the collection is luxury-within-reach collection.
“Let each gown and dress be a chapter in your own adventure. Where your movements dance in harmony with the spirit of the woods, creating a tapestry of enchantment that lasts beyond the winter winds,” says Shoji’s show notes.
Designer Tadashi Shoji, who stems from an artistic background, started his occasion wear brand in 1982 after noticing the few occasion dress options in the contemporary market. Celebrity fans include Taylor Swift, Michelle Obama, Mirai Nagasu, Octavia Spencer, Kate Hudson, Kaley Cuoco, and Sheryl Lee Ralph. The TADASHI SHOJI brand is carried in over 700 major department and specialty stores worldwide. The company operates offices in Los Angeles and Shanghai and showrooms in New York City and Tokyo.
Photographer Andrew Yee lensed the collection, and videographer Eric Longden filmed the digital presentation. Styled by John Bonifacio, models Carla Mattei, Dounia Janowcz, and Jessica Le Bleis are photographed in an enchanted forest-themed set. Hair and makeup artist Michelle Mungcal created a romantic look with a shimmery green and bronze look inspired by lush foliage.
Following the New York Fashion Week official launch, the Fall / Winter 2024 collection is available to view on www.tadashishoji.com.
